Sales Representative - Lawn & Garden and Utility Tractors in Caledonia, MN at Midwest Machinery Co.

Date Posted: 5/24/2023

Job Snapshot

  • Employee Type:
  • Location:
    Caledonia, MN
  • Job Type:
  • Experience:
    At least 1 year(s)
  • Date Posted:

Job Description


Sells new and used lawn and garden equipment and utility tractors to customers with internal and external sales calls. Consistently exhibits Midwest Machinery Companys core values of Commitment, Passion, Progressiveness, Integrity, and Value Delivery.


  • Represents the location in the sale of new and used lawn and garden equipment and utility tractors for internal and external sales
  • Creates, develops, and maintains customer accounts, including business to business and business to customer accounts
  • Knows and follows a defined sales process
  • Has a retail-selling emphasis (understands task-oriented questions to ask, validates customer requirements, proposes solution, offers demonstration andmoves to close)
  • Maintains current product knowledge on features and benefits of all equipment potentially saleable by the dealership, with an emphasis on utility tractors, implements & attachments as well as lawn and garden products
  • Maintains and reports all lawn and garden and utility tractor customer activities and trends in assigned territory to sales management
  • Understands various financing options available on lawn and garden equipment
  • Coordinates with location personnel in display and sale of lawn and garden equipment and utility tractors
  • Helps organize product demonstrations and clinics for customers and participates in local trade shows and dealership promotional events
  • Attends applicable sales training events/seminars
  • Maintains current knowledge of used equipment values and ability to evaluate properly for trading purposes
  • Interacts in a positive and respectful manner with customers and fellow employees
  • Maintains and promotes a safe work environment. Demonstrates understanding of and ability to follow all safety rules and regulations in performing work assignments
  • Performs other duties as assigned


Job Requirements

Experience, Education, Skills, and Knowledge:

  • High School Diploma or equivalent work experience
  • 1+ years equipment sales experience
  • Ability to sell in a fast-paced sales environment
  • Knowledge of lawn and garden and utility tractor products
  • No agriculture experience required
  • Excellent customer relationship skills
  • Ability to speak and write effectively one-on-one and within a group
  • Ability to use standard desktop load applications such as Microsoft Office and internet functions

Physical and Mental and Other Requirements:

  • Occasional bending and stooping
  • Ability to lift up to 50 lbs.
  • Ability to work flexible hours including Saturdays
  • Valid drivers license with an insurable driving record required
  • Must pass a pre-employment background study

This job description is intended to describe the general nature and level of work being performed; it is not intended to be construed as an exhaustive list of all responsibilities, duties and skills required for the position. Midwest Machinery Co. will reasonably accommodate the known disabilities of qualified disabled individuals.

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