Aftermarket Marketing Manager in Garretson, SD at Kibble Equipment

Date Posted: 5/26/2023

Job Snapshot

Job Description



Aftermarket Marketing Manager



Position Summary

 Focuses on retail sales strategies, contact campaigns, and product offerings related to parts, attachments, and customer labor sales.



Compensation Data

Base Salary range: open

Commission Pay! Ask for details during your interview! 



Benefits

  • Paid Time Off and Paid Holidays 
  • Health Insurance
  • Dental Insurance
  • Life Insurance
  • Vision Insurance
  • Hospital Indemnity
  • 401K and Roth Retirement Savings with employer match 
  • Health Savings Account (HSA) or Flex Spending Account (FSA) 
  • Long-term Disability Insurance 
  • Short-term Disability Insurance


Essential Job Functions


•    Develops sales strategies related to parts, attachments, and customer labor including pricing, promotions, focused product campaigns, and product training.
•    Works closely with the Inventory and Procurement Manager on ordering programs and product placement to support retail sales programs and strategies.
•    Collaborates with service department personnel to build standard, combined parts, attachment, and service packages as well as packages that support periodic promotional campaigns.
•    Works closely with the complete goods sales team to order, stock, and market Performance Upgrade Kits (PUKs) for John Deere machines.
•    Works closely with enterprise marketing managers on execution of promotions through print, internet, email, text, television, radio, or other means.
•    Develops customer contact campaigns utilizing sales history, Customer Relationship Management (CRM) data, John Deere PoPS, and other internal and external data sources.
•    Creates and maintains call campaign processes utilizing enabling tools such as CRM software and ExpertConnect customer contact management software.
•    Works closely with the Corporate Parts Customer Support Analyst to execute calling campaigns with call support team personnel.
•    Stays abreast of market pricing and ensures that products and services offered are competitively priced.
•    Works closely with the Corporate Parts Operations Analyst to load market and volume-based pricing to the company business system.
•    Creates, executes, and maintains customer loyalty programs in cooperation with the complete goods department.
•    Establishes and executes a product training plan that ensures parts and service employees are knowledgeable on key product and service offerings.
•    Demonstrates a genuine concern for the company as a whole. Exhibits outstanding communication skills and cooperates with other departments and locations. Promotes teamwork and addresses challenges and problems with a solutions approach.
•    Executes other responsibilities and duties as assigned by the Aftermarket Parts Manager
 



Experience, Education, Skills & Knowledge


•    Experience promoting and selling agricultural products required.
•    Experience in promoting service or support sales strongly preferred.
•    Previous equipment dealership experience.
•    Prior parts or inventory management experience.
•    Experience managing pricing through retail business systems.
•    Ability to interpret and analyze numerical and financial data.
•    Advanced Microsoft Office skills with emphasis on Microsoft Excel capabilities.
•    Experience with a Customer Relationship Management software package preferred.
•    Ability to effectively communicate individually and in a group settings with customers and employees.
•    Willingness to work extended hours and weekends when required.
•    Excellent customer service skills.
•    High School Diploma or GED equivalent required.
•    Associates or Bachelors degree preferred.



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